By Team Dlanes In our recent digital marketing efforts for LIC, we initially faced some challenges. Our first few campaigns, which targeted a broad audience with a single image creative, didn’t perform as well as we had hoped. The CPL (Cost Per Lead) was higher than expected, and engagement was lower. Our Strategy Shift Recognizing […]
Case Study: 92 Leads at INR 4K Spending (Mistakes and Optimization) Read More »