Real Estate Case Study: 78+ High-Quality Leads for a Channel Partner in Noida

Table of Contents
Client: Real Estate Channel Partner
Location: Noida, India
Campaign Objective: Lead Generation
Platform Used: Meta Ads (Facebook & Instagram)
Target Audience: High-Net-Worth Individuals (HNIs) & Real Estate Investors
Introduction
At Dlanes, we specialize in generating qualified leads for real estate businesses. One of our recent success stories involves a Noida-based real estate channel partner who approached us with a clear objective: generate high-quality leads interested in premium plots and properties.
Through a strategic Meta Ads campaign, we helped the client reach their target audience, resulting in 78+ High-Quality leads, over 180,000+ ad views, and a highly optimized cost per lead.
Our Approach
1. Targeted Creatives for Investors
We designed custom creatives focused on property investment benefits. Our visuals highlighted location advantages, future ROI potential, and the exclusivity of the plots available.
2. Precise Audience Targeting
We used Meta’s advanced targeting features to focus on HNIs (High-Net-Worth Individuals) in and around Noida, as well as potential investors with a history of real estate 3. 3. interest.
3. Compelling Ad Copy
Our ad copy addressed key motivators for investors, such as:
- Secure your future with premium plots in Noida.
- Limited inventory. High appreciation potential.
- Investment opportunity tailored for HNIs.

Key Highlights
- One campaign alone generated 78 leads at just ₹252 per result, a clear indication of high ad efficiency.
- Another campaign produced 3 leads with a narrow targeting approach.
- Minimal budget wastage by turning off non-performing campaigns early.
- Strategic A/B testing of creatives and targeting improved campaign ROI.
Conclusion
This campaign proves that with the right mix of targeting, compelling creatives, and optimized ad copy, Meta Ads can deliver outstanding results for real estate lead generation — even in competitive markets like Noida.
Check out more: Real estate case studies